Reliable product data for your online shop.

SpecScout automatically extracts, validates, and structures technical specifications from the web. Hours of research, done in minutes.

20 free searches a month.

SpecScout API v1.0
"product": "iPhone 12 Pro"
"status": "success"

// Extracted Specs

"display size": "6.1"

// inches

"chip": "A14 Bionic"
"weight": "189"

// g

Missing data slows down your revenue.

Most online retailers know the problem: Product data is missing, incomplete, or inconsistent.

Manual data maintenance costs time, money, and is prone to errors.

1

Incomplete Data

Without automation, crucial attributes for sales are missing.

Data is inconsistent, incomplete, or simply incorrect. Customers lack information to make a purchase decision.
2

Poor Search Function

Where data is inconsistent, filters can't work properly.

Search and filter functions are unreliable. Customers have difficulty finding suitable products.
3

Revenue Loss

Products cannot be found and compared efficiently. Customers bounce.

Customers get frustrated and switch to competitors. The conversion rate drops, revenue is lost.

Bad data makes even the best products invisible. SpecScout helps and improves visibility, comparability, and orientation.

The Technology

How SpecScout Works

1

Input

You send us the product name and brand (e.g. "Dell Latitude 5420").

Our software is accessible via a REST interface, making it easy to automatically integrate into most workflows.
2

AI-powered Research

Our engine searches and analyzes reliable online sources.

Our software searches reliable data sources from the internet. Our AI analyzes these sources and extracts the relevant technical specifications.
3

Validation

Data is verified and normalized according to your needs.

The information gained by the AI is verified and normalized according to your needs. A value is only returned when at least two independent sources agree, or when an authoritative source such as the manufacturer confirms it. Pages about a different model are rejected, and values that can't be confirmed come back as "not found" instead of a guess. Units are converted if necessary (e.g. "inch" to "cm") and data formats adapted to your requirements.
4

Integration

You receive the structured JSON, ready for your database.

You receive the data directly via our API as structured JSON, ready for your PIM, online shop, or further processing. We are happy to offer additional support for further integration steps. Just get in touch with us!
The Technology

Why SpecScout

We don't just deliver raw data copied from the web. We deliver reliable structures for your shop.

Verified Data Quality

A Google search alone is not enough. Our algorithm compares multiple sources and validates plausibility.

  • Cross-check of multiple sources
  • Multi-level validation

Every product, any time

Instead of relying on static databases, our algorithm researches up to date product data live for any product.

  • Live web research per product
  • Suitable for legacy products

Smart Normalization

We automatically unify units of measurement and formats so your filters work. Configurable for your individual data standard.

  • Unit conversion
  • Consistent format

Simple Integration

Shop system, PIM, or custom software: SpecScout works with any system that can call a REST API.

  • RESTful JSON API
  • Web app for single products
The Value

For You as a Retailer

Reliable product data without manual research effort

  • Massive Time Savings Automated research instead of hours of manual work.
  • Fewer Returns Precise data prevents bad purchases and queries.
  • Higher Conversion Data answers questions immediately and reduces bounce rates.
  • Scalability List hundreds of items per day without hiring more staff.
  • SEO Visibility Complete data sheets give search engines more relevant content.

For Your Customers

Decide quickly and securely – even with complex products

  • Find Products Filters finally work reliably.
  • Comparability Technical data comparable at a glance.
  • Certainty No false expectations when purchasing.

Good product data relieves retailers – and builds trust with customers.

Re-Commerce

We're closing the data gap in the
Circular Economy.

Re-Commerce is the future, but it suffers from a huge structural data gap. Used goods mostly come without a datasheet.

SpecScout finds the relevant data fully automatically and makes second-hand products just as transparent, filterable, and sellable as new goods.

Legacy & EOL Support

Data even for old, no longer listed devices.

Sustainability

Extends the lifecycle of products.

30 %
of people in Germany

have bought a used smartphone before.

Source: Bitkom survey, March 2025

The Team Behind Anora Systems

We create the data foundation for efficient, transparent, and sustainable online commerce.

Johannes Körner

Johannes Körner

Co-Founder & Operations

Background in physics and engineering. Responsible for software architecture and management.

Erik Dierkes

Erik Dierkes

Co-Founder & Tech Lead

Full-stack developer. Expert in API design, web development, and UX.

Frequently Asked Questions

When is SpecScout the right solution for me – and when is it not?

SpecScout delivers the most value where technical product data is time-consuming to find, incomplete or prone to errors, and requires automation.

SpecScout is ideal if:

  • You sell products with many technical specifications.
  • You regularly list or update a large number of products.
  • Product data is currently researched manually with great time effort, or data is currently left blank because it takes too long to find
  • You need structured, comparable, and validated product data for better filters and search functions.

SpecScout is less suitable if:

  • Your products have few or no technical attributes (e.g., fashion, home décor).
  • You only manage a small catalog where manual data entry is manageable.
What benefits do I get as a pilot customer?

As a pilot customer, you get access to SpecScout at a significantly discounted price. Furthermore, you have the opportunity to actively shape SpecScout with us. We prioritize features and integrations that you urgently need and ensure customized, smooth onboarding.

How do I integrate SpecScout into my system?

SpecScout is a web app and an API. In the web app, you search one product at a time. Through the REST interface, you retrieve the data as JSON, so SpecScout works with any system that can call a REST API, including automation tools such as Zapier, n8n, or Microsoft Power Platform. As a pilot customer, you also have the option to request an integration solution tailored to your system.

Is SpecScout suitable for complete automation?

In principle, yes. SpecScout can be used to fully automate product data management. Optionally, critical fields can be manually checked or approved before publication. We recommend a brief manual check, especially for products that come in several variants, e.g., different storage options for the same smartphone model.

How exactly does SpecScout improve my filters?

The best filter software is useless if the data basis is incomplete or inconsistent (e.g., mix of mm, cm, inch, etc.). SpecScout delivers the necessary attributes without gaps and in a standardized format. This ensures that products are correctly assigned in search and category filters (faceted search) and do not fall through the cracks.

Can I determine which specifications are extracted?

Yes. You define which attributes are relevant for your shop (e.g., RAM, storage, weight, battery capacity, etc.) and exactly how the data should be output. You can freely choose and define the specifications relevant to you.

What happens if SpecScout finds no matching data?

It can happen with unusual specifications or poorly documented products that SpecScout finds no matching data. In this case, the specifications in question are transparently listed in our response under "not_found". (Docs)

Do you also find data for old devices (EOL) and niche products?

Yes. Unlike large databases or similar, our algorithm is flexible and not limited to entries existing in a database.

Where does the data come from?

The data comes from sources on the web, such as manufacturer pages, datasheets (PDF), and online shops. Every value needs at least two independent sources or one authoritative source such as the manufacturer, and comes with links to its sources.

How much does SpecScout cost?

We are currently still in the pilot phase, so we are offering significantly discounted prices for our pilot customers at the moment. Feel free to contact us to receive an individual offer.

Can I test the data quality?

Of course. You can test SpecScout with 20 free searches a month: Start free. If you need more searches for your evaluation, contact us.

How do you ensure the data is correct?

SpecScout compares technical specifications from several sources. A value is only returned when at least two independent sources agree, or when an authoritative source such as the manufacturer confirms it; otherwise the specification is listed as "not found". Pages about a different model (for example the S24 Ultra when you search for the S24) are rejected. Every value comes with links to its sources, so you can check it.

You use AI. Could this lead to hallucinations or data errors?

AI can make mistakes, so SpecScout never relies on a single AI answer. A value is only returned when at least two independent sources agree, or when an authoritative source such as the manufacturer confirms it, and pages about a different model are rejected. Values that can't be confirmed come back as "not found" instead of a guess, and fixed value lists restrict the AI to the values you allow. Every value comes with links to its sources, so you can check it.

Is my data permanently stored or shared?

Your product lists are used only to run your searches. To do that, we pass product names and the web pages found to service providers for web search (Serper, Google) and for AI models (such as Groq, OpenRouter, and DeepInfra); most of them are based in the US. Detailed search records are kept for up to 90 days and hold the product and brand, but no user ID; after that, only daily totals remain. In the pilot phase, we also use data from failed searches to improve our algorithm and prevent similar errors in the future.

Ready to automate your product data?

Test SpecScout with 20 free searches a month. For larger catalogs and our pilot program, talk to us: we are looking for online retailers who want to help shape SpecScout.

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